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Are You Ignoring 90% of What Your Customers Are Really Saying?
You’ve got feedback. Surveys, reviews, maybe some NPS dashboards. But are you actually capturing how your customers feel—or just scraping the surface?
In 2025, leading retail brands are ditching generic feedback loops for something more powerful: sentiment analysis that reveals emotion, intent, and insight—at scale.
If your team is flying blind on what’s frustrating buyers, why repeat issues keep showing up, or where your digital experience is falling short, this guide is your wake-up call.
In this guide, you’ll learn:
- How to tap into emotional signals hiding in your support tickets, reviews, and chat logs
- The 8 types of sentiment analysis—and when each one matters
- How to combine structured and unstructured data for a full picture of the customer journey
- Where retailers go wrong with interpreting sentiment—and how to fix it
- What AI can actually do to make your insights sharper, faster, and easier to action
Surveys only get you so far. If you’re not hearing from 90% of your customers, you’re missing what matters most.
Download the guide and turn feedback into action.
